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UX & UI Design

Complex platforms, made simple

If people need training to use it, it isn’t finished. We take portals, dashboards, booking systems and internal tools and design them in a way that feels obvious.

Trusted by teams across government, enterprise and mobility

  • Emirates Islamic
  • Emirates NBD
  • TAQA Water Solutions
  • Expo 2020 Dubai
  • Majid Al Futtaim
  • Share
  • Carrefour
  • VOX Cinemas
  • Renault
  • McCain
  • Dubai Economy and Tourism
  • JAC Motors

Most platforms don’t fail.
They get worked around.

When a system is hard to use, people find another way. The work still gets done, just slower, outside the platform and out of sight.

Workarounds

A spreadsheet open next to the system.

Support load

Tickets that start with “How do I…”

Inconsistency

Every module designed by someone else.

Follow one approval

Before: three detours before it’s done

Try it
  1. Log in
  2. Find the request
  3. Check status
  4. Ask a colleague Waiting for a reply…
  5. Copy into a spreadsheet Manual entry
  6. Email for approval Stuck in an inbox
  7. Update the system
Steps to finish
7
Detours outside the platform
3
Who can see the status
Only you

Illustrative example of a typical internal approval.

Friction adds up.

A few seconds per task sounds harmless. Multiply it by every user, every task, every working day.

11,500 hours a year. About 6.4 full-time salaries.
Estimate based on 230 working days and 1,800 hours per employee.

It also shows up as support tickets, constant retraining and features rebuilt after launch.

Research. Design.
Engineering. One team.

We find what’s in the way, design the fix with your users, and our own engineers make sure it can be built exactly as designed.

Interface design

From structure to finished screens.

We agree the flows first, then design every state, edge case and error.

Status
Open128
Due today14
At risk3
Permit renewalToday
Site inspectionTomorrow
Document reviewFri

Research

Find what’s really in the way.

Interviews, analytics and a UX audit show where people struggle and why.

Login100%
Search86%
Open request74%
Add documents38%
Submit33%
Half of users drop at one step Example funnel

Design system

One token. Every component.

Change it once and every screen stays consistent.

--accent: #0b63ce
ApproveIn review

English & Arabic

Arabic, designed. Not flipped.

Right-to-left layouts, type and components planned from the first wireframe.

Permit renewal requestStatus: In review
ContinueBack

Usability testing

Tested with real people before it’s built.

Someone tries a prototype. We spot where they get stuck, fix it, and test again.

OrbiDigital is a design and technology studio in Dubai. Our UX and UI design service covers user research, UX audits, information architecture, interface design in English and Arabic, prototyping, usability testing and design systems.

Proven where the stakes are high.

Government and enterprise platforms used every day by the teams that run them.

The Orbi Execution System

Research, design and structured delivery, so every screen ties back to a goal. Tap a stage to see what happens.

Discover
Design loop
Stage 1 of 6

Audit & Understand

We review the current product, analytics and support data, and align with stakeholders on goals and constraints.

You get
A prioritised list of what’s in the way
From your team
Access to the product and a kickoff workshop

Every project starts with stage 1.

Book a 30-minute UX review

Frequently asked questions

What clients usually ask before we start.

How much does UX and UI design cost?

Every project is quoted on its scope: the number of user types and journeys, how much research is needed, and whether a design system is included. You get a clear proposal after one call.

How long does it take?

A review of an existing product is much faster than a full redesign. We agree the timeline before we start, and you see work in progress from the first weeks.

Will this slow our developers down?

It usually speeds them up. Designs are validated and documented before a sprint starts, so there are fewer questions and fewer rebuilds.

Can’t we do this with AI tools?

We use AI ourselves for research synthesis and early concepts. It can generate screens, but it can’t interview your users or weigh your policies and edge cases. That judgment is what you’re hiring.

Why not hire an in-house designer?

For ongoing work, that can be the right call. A partner gives you research, UX, UI, design systems and engineering review now, without months of hiring, and we work well alongside in-house designers.

Do you design in Arabic?

Yes. We design bilingual English and Arabic interfaces, including right-to-left layouts, typography and components.

Taking on new projects

Let’s make your platform easy to use.

Tell us what you’re working on. We reply within one business day with next steps.

What do you need?
Budget

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